The Fortunate horseshoe

A holistic project, conceptual designing, and branding for Toledano luxury brand

The project includes a recreation of the entire brand, reshaping the brand's icon - the horseshoe, and the building of the brand's entire letters language.

From packaging to tag design, through the unique font.

The Fortunate horseshoe

A holistic project, conceptual designing, and branding for Toledano luxury brand

The project includes a recreation of the entire brand, reshaping the brand's icon - the horseshoe, and the building of the brand's entire letters language.

From packaging to tag design, through the unique font.